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Senior Digital Marketing Executive

AnexGate
17 days ago
Full-time
On-site
1708, Ramdev Galli, Belgaum
₹20,000 - ₹30,000 INR monthly
IT Infrastructure & Networking, Cybersecurity

About AnexGATE

AnexGATE is a leading Indian network security brand specializing in high-performance Unified Threat Management (UTM) appliances, SD-WAN routers, and secure VPN solutions. Proudly designing, developing, and manufacturing our products in India, we empower enterprises, ISPs, and government networks with secure, scalable, and cost-effective connectivity.

We are looking for a dynamic, results-driven Senior Digital Marketing Executive to help us scale our digital presence, generate high-quality B2B leads, and share our "Make in India" cybersecurity story with the world.


Job Summary

As our Digital Marketing expert, you will be responsible for planning, executing, and optimizing our online marketing efforts. You will bridge the gap between our complex network security products and the IT professionals who need them. Your primary focus will be demand generation, content strategy, SEO, and partner marketing enablement.

Key Responsibilities

  • Lead Generation & Paid Campaigns: Plan and manage targeted B2B campaigns on LinkedIn Ads and Google Ads to generate qualified leads for our sales team.
  • Content & Inbound Marketing: Create and oversee the production of compelling content (case studies, blogs, whitepapers, and product updates) focused on SD-WAN, SASE, and UTM solutions.
  • SEO & Web Optimization: Optimize our website and landing pages for search engines to increase organic traffic for high-intent cybersecurity and networking keywords.
  • Social Media & Brand Awareness: Manage and grow AnexGATE’s presence on LinkedIn, YouTube, and other professional channels to position us as thought leaders.
  • Channel Partner Support: Collaborate with our sales team to create co-branded marketing materials and campaigns for our network of MSPs and resellers.
  • Analytics & Reporting: Track, analyze, and report on the ROI of all digital marketing campaigns using tools like Google Analytics to continuously improve performance.

Who You Are (Requirements)

  • Experience: 3+ years of digital marketing experience, preferably in B2B tech, SaaS, or IT hardware/cybersecurity.
  • The Tech Stack: Proficient with Google Ads, LinkedIn Campaign Manager, Google Analytics, and SEO tools (like SEMrush or Ahrefs). Familiarity with email marketing and CRM platforms.
  • Communication: Exceptional written communication skills with the ability to translate complex networking concepts into clear, engaging copy.
  • Mindset: Data-driven and analytical, but with a creative eye for what makes B2B buyers click.
  • Bonus Points: Experience with account-based marketing (ABM) or government/PSU marketing.

What We Offer

  • Competitive salary and performance-based incentives.
  • A chance to work on a leading homegrown "Make in India" cybersecurity brand.
  • A collaborative and highly technical environment where your voice and strategies matter.

How to Apply

Send your resume and a brief portfolio of your best B2B campaigns or content pieces to careers@anexgate.com with the subject line "Digital Marketer - AnexGATE".